How to Calculate the True Cost of Your Meetings
How to Calculate the True Cost of Your Meetings
Meetings consume time, and time equals money. But calculating the true cost of a meeting involves more than just basic math. Here's how to do it properly.
The Basic Formula
The simplest calculation is:
Cost = (Number of Attendees × Average Hourly Rate × Duration in Hours)
Example:
This gives you a baseline, but it's not the complete picture.
Calculating Hourly Rates
You have a few options for determining hourly rates:
Option 1: Role-Based Rates
Assign approximate rates by role:
These are rough estimates based on fully-loaded costs (salary + benefits + overhead).
Option 2: Salary-Based
If you know salaries:
Hourly Rate = Annual Salary ÷ 2,080 hours
(2,080 = 40 hours/week × 52 weeks)
Then multiply by 1.4 to account for benefits and overhead.
Option 3: Simplified Approach
Use a single blended rate for your team. For tech companies, $75-100/hour is often reasonable.
The exact number matters less than consistency. Pick one method and stick with it.
Beyond the Basics: Hidden Costs
1. Preparation Time
Many meetings require prep work:
Add 20-50% of meeting time for preparation
So a 1-hour meeting might actually consume 1.3 hours per person when you include prep.
2. Context Switching
When someone leaves focused work for a meeting, it takes time to:
Research suggests this "switching cost" can be 15-30 minutes per meeting.
Add 15-30 minutes per person per meeting
3. Follow-Up Time
After meetings, people need to:
Add 10-25% of meeting time for follow-up
4. Opportunity Cost
The hardest cost to calculate but often the most important: What could people have accomplished instead?
If your engineering team is in meetings instead of building features, what's the cost in:
This is hard to quantify but worth considering.
Complete Cost Calculation
Let's redo our example with hidden costs:
Meeting Details:
Calculation:
Total cost: $575
That "1-hour, $300 meeting" actually costs nearly $600 when you account for the full impact.
Recurring Meeting Costs
For recurring meetings, multiply by frequency:
Weekly Meeting Example:
Daily Standup Example:
These numbers add up quickly.
Different Meeting Types
Different meetings have different cost profiles:
Quick Check-ins (15 min)
Status Updates (30-60 min)
Planning/Strategy (2+ hours)
Decision Meetings (60 min)
Using a Calculator Tool
Manual calculation gets tedious. Tools like CostMeet handle this automatically:
1. Set up your team - Add members with approximate roles/rates
2. Track meetings - Start the timer when meetings begin
3. See real-time costs - Watch the total accumulate
4. Review reports - See monthly and annual totals
The key benefit: You don't have to remember to calculate. It happens automatically.
What to Do With This Information
Once you know what meetings cost, use it to:
1. Make Better Decisions
"Is this $500 meeting worth having?"
2. Optimize Attendance
"Do all 10 people need to be here, or would 4 accomplish the same thing?"
3. Challenge Recurring Meetings
"Is our weekly $30K/year meeting still providing value?"
4. Improve Meeting Quality
"If we're spending $800, let's make sure it's well-run"
5. Consider Alternatives
"Could we accomplish this async for a fraction of the cost?"
Common Mistakes in Calculating Costs
Mistake 1: Using Take-Home Pay
Always use fully-loaded cost (salary + benefits + overhead), not take-home pay.
Mistake 2: Ignoring Senior Staff Time
Leadership time is expensive. A meeting with 3 VPs can easily cost $1,000/hour.
Mistake 3: Only Counting Meeting Time
Remember prep, context switching, and follow-up.
Mistake 4: Forgetting Recurring Impact
A "small" weekly meeting might cost $50K+ annually.
Mistake 5: Paralysis by Analysis
Don't spend hours calculating costs perfectly. Rough numbers are fine. The point is awareness, not precision.
A Simple System
If all this seems complicated, here's a simple approach:
1. Use a standard rate - Pick one number ($75/hour for example)
2. Count attendees - How many people?
3. Track time - How long did it run?
4. Multiply - That's your cost
5. Add 50% - To account for hidden costs
Done. It's not perfect, but it's useful.
Making Costs Visible
The calculation only matters if people see it. Display costs:
Visibility drives behavior change.
Start Simple
You don't need to calculate every meeting immediately. Start by tracking:
Calculate costs for these, see what you learn, and expand from there.
The Goal
The goal isn't to minimize meeting costs at all costs. Some expensive meetings are worth every penny.
The goal is awareness. When you know what meetings cost, you can:
And that awareness is invaluable.
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