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Why You Should Track Meeting Costs (And How to Start)

CostMeet TeamJan 15, 20256 min read

Why You Should Track Meeting Costs (And How to Start)

Meetings are a necessary part of collaboration, but they're also one of the biggest investments your organization makes in terms of time and money. Yet most teams have no visibility into what their meetings actually cost.

The Hidden Cost of Time

When you schedule a meeting, you're not just booking a conference room. You're asking multiple people to dedicate their time and attention to a single purpose. That time has value.

Consider a simple example:

  • A 1-hour meeting with 5 people
  • Each person earns different salaries
  • The true cost includes their hourly rate
  • Plus the opportunity cost of what else they could be doing
  • Why Tracking Matters

    1. Makes the Invisible Visible

    It's easy to schedule meetings when they feel "free." But when you can see that your weekly status meeting costs several hundred dollars each time, you start asking better questions:

  • Do we really need this meeting?
  • Could this be an email or async update?
  • Are the right people attending?
  • 2. Encourages Intentionality

    When teams become aware of meeting costs, they naturally become more intentional about:

  • Who needs to attend
  • How long meetings should run
  • Whether a meeting is necessary at all
  • 3. Drives Better Decisions

    Cost visibility helps teams prioritize. A high-cost strategic planning session is clearly valuable. A high-cost status update meeting might need rethinking.

    How to Start Tracking

    Step 1: Calculate Base Costs

    For each meeting, you need to know:

  • Number of attendees
  • Approximate salary/hourly rate of each person
  • Meeting duration
  • A simple formula: (Hourly Rate × Number of People × Duration in Hours)

    Step 2: Use a Tool

    Manual calculation gets tedious. Tools like CostMeet automatically calculate costs in real-time based on:

  • Team member roles and approximate salaries
  • Meeting duration
  • Number of participants
  • Step 3: Make It Visible

    The key is visibility. Display costs:

  • On calendar invites
  • During meetings
  • In meeting summaries
  • When everyone can see the cost, behavior changes naturally.

    Practical Tips for Implementation

    Start Small

    Don't try to track every meeting immediately. Start with:

  • Recurring meetings
  • Large team meetings
  • Meetings you suspect might be unnecessary
  • Set Approximate Rates

    You don't need exact salaries. Use approximate hourly rates based on:

  • Role (engineer, manager, executive)
  • Seniority level
  • Industry standards
  • Review Regularly

    Schedule monthly or quarterly reviews to:

  • Identify your most expensive meetings
  • Question whether they're delivering value
  • Look for patterns and opportunities
  • Empower Your Team

    Give people permission to:

  • Decline meetings that aren't essential for them
  • Suggest alternative formats (async updates, smaller groups)
  • End meetings early when the agenda is complete
  • Common Objections Answered

    "Won't this make people uncomfortable?"

    Initially, maybe. But most teams quickly appreciate the transparency and become more respectful of each other's time.

    "Not all meetings can be measured by cost"

    True! Some meetings deliver strategic value that far exceeds their cost. That's fine. The goal isn't to eliminate all expensive meetings—it's to eliminate expensive meetings that don't deliver value.

    "Our meetings are already efficient"

    Great! Tracking will confirm that and provide data to support your practices. You might also discover unexpected insights.

    What You'll Learn

    After tracking meeting costs for a few weeks, most teams discover:

  • Certain meetings could be much shorter
  • Some recurring meetings are no longer necessary
  • Smaller groups can make decisions faster
  • Async communication works for many updates
  • Getting Started Today

    You can start tracking meeting costs right now:

    1. List your regular meetings - Write down all recurring meetings on your calendar

    2. Estimate attendance costs - Roughly calculate the hourly cost of typical attendees

    3. Calculate total costs - Multiply by meeting duration and frequency

    4. Review and adjust - Look for quick wins and improvements

    Or use a tool like CostMeet to automate the entire process and track costs in real-time.

    The Bottom Line

    Tracking meeting costs isn't about being cheap or eliminating collaboration. It's about being intentional with one of your most valuable resources: time.

    When you make meeting costs visible, you create a culture where:

  • Meetings are valued, not default
  • People's time is respected
  • Decisions are data-informed
  • Teams collaborate more effectively
  • Start small, be consistent, and watch how visibility transforms your meeting culture.

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